Get immediate results with Paid Search Campaign Management on Google.
We take care of everything but you have full control on how much you spend by setting a budget.
Design, print, and mail a postcard, brochure, or letter to your targeted mailing list.
We are experts at running PPC (Pay-Per-Click) accounts.
Paid per click marketing is not about blindly paying Google to drive clicks to your site. It is about knowing how much to pay for each click and understanding which type of consumer you ought to be paying to attract. It is also about listening to signals provided by clicks that result in both bounces AND your desired conversion goals to make the necessary changes to your keyword lists, ads, and landing pages.
A good visitor experience is when someone remains on your website and browsers with a relatively good “page views per visit” or “time on site”. The significance is that the content on the page that the visitor landed on was relevant enough to captivate his interest for several more clicks, spending some time on your site.
Many companies may be selling PPC services, but very few do it properly. Per Google, the average Adwords click through rate is 2%, meaning only two clicks occur for every 100 ad impressions. This is important to prepare proper information relative to your keywords, in order to optimize the outcome of each click. The single most important goal in this first step is to find the formula of keywords, ads and user experience that works for your business.
We keep up with the ever-changing search engine trends. Setting up and optimizing ads is our passion. There are many tools and trick and guidelines to abide by in order to run a successful PPC campaign, Our primary objective is to find keywords that will drive qualified traffic with the highest potential to generate conversions (sales, sign ups, etc) to your site.
BENEFITS OF PPC CAMPAIGNS
PPC advertising makes a lot of sense for a lot of businesses.
Is yours one of them?
R.O. I. – DRIVEN RESULTS
ACHIEVING YOUR SALES QUOTA
Pay-Per-Click advertising, allows the flexibility to run separate campaigns based on budgets. Intervals can be set for only a day, three days, or however long you’d like. Many aspects need to be taken into consideration when establishing a campaign. The target type is as critical as the time of day to run the ads. But the most important number to look for isn’t your budget. It’s how much you pay for each new client.
BELOW ARE TWO EXAMPLES.
Say you are a cosmetic dentist in your city. You place a maximum bid of $7.50 on the keyword, “XYZ Business Niche” to target prospective clients looking for your services within 20 minutes of your business location. Your ad gets 50 clicks that result in 5 new clients, which means you paid roughly $75 per new client.
Say you are a pediatric doctor and running a campaign in Coral Gables. You run an ad targeting young mothers and fathers who reside within 20 minutes of your business. Let’s say you spent $200 to run your ad for two weeks. You get 2 families with 2 children each to book appointments for a cost per conversion of $50 per new client.
Google AdWords and Facebook Ads serve very different purposes and have their own strengths and weaknesses.
Learn how each platform can bring more new clients to your doorstep.
Pros of AdWords
Discover the Top1Media PPC Management Process.
2/ CLIENT MEETING
3/ MARKET STUDY
4/ KEYWORD STUDY
5/ ACCOUNT SETUP
6/ CAMPAIGN SETUP
7/ AD COPY DESIGN
8/ PAGE SETUP
9/ TEST & OPTIMIZE
We have reporting capabilities that can show you a return on your investment.